Better Food Concepts Logo

Food is our common ground, a universal experience.
—James Beard

Better Food Concepts

Better Food Concepts provides innovation through its product offerings, as well as providing new product development for our partners.
Our innovation centre is a fully equipped facility designed to build and foster new culinary products for any application. Our services are complete from concept, to plant, to market. Our focus on food and innovation produces unique, quality, products in the hand held, HMR/ Deli, cooked breakfast protein, fine hors d’oeuvres and Truffle categories as our core business.

Better food Is our passion!

Creating new and exciting culinary products is an art and we take that very seriously. Our foodservice and retail partners count on BFC to come to the table with new innovative products that provide real solutions for their respective operations and we don’t disappoint!

Our innovation centre and test kitchen is located in Woodbridge, Ontario.

5732 Highway 7, Unit #11
Woodbridge, Ontario L4L 3A2

Toll-Free 1 877 334 3186
[email protected]




Victor Strano
President / C.E.C. / Owner Operator
[email protected]

Peter Keresteci
C.F.O. / Owner Operator
[email protected]


Customer Service

Dala Rafuls
Corporate Controller
[email protected]

Linda Andrejek
Customer Care / replenishment
[email protected]

Lucas Strano
Logistics / operations
[email protected]


National Sales

Peter Johnson
Vice President- National Sales
[email protected]

For more information contact us directly or contact your preferred distributor